TRULIN & CO, is a jewelry and interior design company based in Mexico; I was fortunate enough to observe the conceptual development of brand right from the beginning, so by the time my client asked me to create a brand for her company I knew exactly what she wanted.
I created a monogram in order to have a simple and elegant element to set her company apart from others, I found a simple ring shape would be a nice way to connect the logo with the company concept without being extremely obvious.